In1 Global Fulfilment

Interactive Logistics Web Design in Manchester: In1's Digital Redevelopment

In1 Global Fulfilment is a Manchester-based third-party logistics company with over a decade of expertise in simplifying supply chains. With a mission to simplify logistics through tailored solutions, In1 Global Fulfilment faced the challenge of an outdated website that no longer reflected their professionalism or capabilities. Their web presence lacked cohesion, usability, and the ability to effectively communicate their expertise to potential clients. To compete in the logistics sector, they needed a fresh platform that represented their innovative approach while offering a seamless user experience.

An Enhanced User Experience

We began by immersing ourselves in the essence of In1 Global Fulfilment. We gathered insights into their operations, values, and the needs of their customers. This foundation guided the creation of new brand guidelines, ensuring their modernised identity remained consistent across all platforms. The next step was a full website redesign. Our team focused on delivering an interactive logistics web design tailored to a Manchester-based business. The redesigned platform prioritised functionality, ease of navigation, and a clean, professional visual identity. We incorporated features such as clear service outlines, user-friendly interfaces, and strategically crafted content to help build trust and engagement with potential clients.

See more of our work with In1 Global Fulfilment

Results

The redesigned website for In1 Global Fulfilment successfully addressed key challenges and delivered measurable improvements. The enhanced user experience now allows visitors to effortlessly explore services and access the information they need, leading to greater engagement and an increase in inquiries. Additionally, a cohesive brand identity was achieved through the use of clear brand guidelines, creating a consistent and modern aesthetic that strengthens the company’s professional appeal. Furthermore, by integrating SEO best practices, the website experienced improved digital visibility with higher search rankings, driving more traffic from businesses seeking logistics solutions.

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"We worked with Olly and the team at Paused Perception on our Social Media Strategy. Having just gone through a brand refresh, launching our new look and feel on social media was a high priority, but we lacked direction internally on our strategy and how to portray our tone of voice and visual identity on social channels. After a couple of discovery calls, the team presented us with a fab social strategy, which really demonstrated their understanding of our business mission and we now use it as our bible when creating content."